| Agfa Graphics announced the 2008
edition of the four-yearly Drupa printing trade fair in Düsseldorf,
Germany has been a great success. The company's stylish stand caught
the eye of the crowds and its innovative solutions met with general
approval from numerous print professionals. As a result, Agfa Graphics
report a solid order intake for both the prepress and the industrial
inkjet segment.
Agfa Graphics is market leader in ecology friendly printing solutions
and wanted to bring this into the spotlight during the fair. “We
wanted to have our customers themselves giving a testimonial about
our chemistry-free printing plates Azura” said Ronald Marien,
Marketing Communications Manager Agfa Graphics “ and ideally
we wanted to have these customers live at our booth, but since drupa
is a 14 days trade show, we needed to come up with a presentation
technique as close as possible to reality. Only the Musion Holographic
Projection enabled us to display ALMOST-LIVE testimonials.”
“Attendees to our Azura presentations couldn’t believe
the images were pre-recorded”.
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Musion® Eyeliner™
is a new and unique high definition video projection system allowing
spectacular freeform 3-dimensional moving images to appear within
a live stage setting. Eyeliner™ brings 21st century video
film effects to live conference or trade show presentations, retail
displays and large scale digital signage.
“Musion
were a breeze to deal with, and the product stopped people in the
tracks...”
Agfa Graphics
Marketing & Communications Manager
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